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ABUK NEWS
28th October 2024
Amber Beverage UK announces addition of Peddlers Gin to portfolio
Amber Beverage UK strengthens its super-premium portfolio with Shanghai craft gin
Amber Beverage UK (ABUK) has welcomed Peddlers Gin to its portfolio, the multi-award winning, market-pioneering Shanghai gin.
Peddlers Gin is made with eleven botanicals, including Buddha’s hand and Sichuan pepper, embodying the brand’s philosophy of combining ingredients from the West and the Far East. The Peddlers Gin range also includes the Barrel Aged expression (aged for three months in French oak barrels, that previously held Napa Valley Pinot Noir) and the Salted Plum Gin. Salted Plum Gin is made by infusing the classic Shanghai Gin with salted plum, mulberry and orange peel, then aged in Oloroso barrels for an East-meets-West take on sloe gin.
Rio Liu, co-founder and CCO of Peddlers Gin says, “we are delighted to expand our presence in this key market in partnership with Amber Beverage UK. We are passionate about showcasing premium craft Chinese spirits in the UK, and are confident that with Amber we have a partner that shares our vision.”
Amber Beverage UK will begin exclusive UK-wide distribution of the Peddlers Gin range with immediate effect. Zippy Bakowska, Marketing Director of Amber Beverage UK, says, “Peddlers Gin is a superb match for our portfolio and the values we represent. It is a high-quality gin with huge potential in mixology. We are thrilled to represent a brand with such strong provenance, and the appeal of botanicals foraged from Sichuan, Yunnan and Gansu. The traceability and organic certification of the botanicals is well aligned with the bottom-up demand we are seeing in the market, across both the on- and off-trades.”
Bakowska adds, “The gin brands that are succeeding in out-performing the (challenging) category conditions have a clear sense of identity and source. We are excited to add a gin to our portfolio with such strong heritage and locality, that taps into the live trend of Asian-origin produce.”
28th October 2024
Amber Beverage UK announces addition of Orsadrinks to portfolio
Amber Beverage UK strengthens its portfolio with range of Italian mixers, syrups and purées
Amber Beverage UK (ABUK) has welcomed Orsadrinks (ODK) to its portfolio, the Italian manufacturer of cocktail ingredients, syrups and purées including the Fruity Mix range, Premium Sours and Stillabunt Magic Velvet (a market-leading, non-alcoholic and 100% natural cocktail foamer).
The extensive ODK range includes crowd-pleaser flavours for classic mixology, such as lemon, lime, sweet and sour, pineapple, raspberry and strawberry. It also includes innovative and trend-driven flavours like yuzu, papaya and blueberry. The Fruity Mix range (boasting a total of 26 flavours) is made from lightweight PET with an ergonomic design, enhanced for streamlined service. The innovative triple-lock spout technology reduces waste and guarantees an industry-leading 24-month shelf life.
The range of 11 fruit purees are made from 100% fruit and contain no added sugars. The range comes in lightweight pouches, also designed to optimise 24-month shelf life.
Sam Thackeray, Chief Executive Officer of Amber Beverage UK, says, “ODK is best-in-class in the non-alcoholic category: their sheer range, their intuition for trends, their responsiveness to trade requirements around product and packaging is absolutely second to none. The ODK team have scaled impressively in international markets in recent years, and we are absolutely thrilled to be part of their journey and ongoing expansion.”
“Each product has rigorous provenance and sourcing credentials, which is increasingly top of mind for the UK industry’s decision-makers and consumers. This is a very welcome upgrade to the non-alcoholic category of our portfolio, and the whole ABUK team is excited to unlock synergies with the rest of our brands.”
Mauro Parola, CEO of ODK, says, “I am excited to join forces with Amber Beverage UK. This collaboration marks a crucial milestone in our efforts to further enhance Orsadrinks’ presence in the UK, being able to rely on a trusted and established partner in the market. By leveraging our combined strengths and experience, we are confident we will achieve outstanding results.”
From 1st January 2025, ODK products are available in the UK through digital channels and all leading wholesalers.